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Brand

How Optometry Practice Branding Builds Patient Trust

4theRecord - October 27, 2026
Equipment

Optometry Equipment Warranties: Why Dr. Adam Ramsey Says One Year Isn’t Enough

The Follow-Through Gap

Optometry Practice Management: Closing the Patient Follow-Through Gap

verity

Verity: When the Book Tells a Different Story Than the Movie

How to Improve the Contact Lens Patient Journey and Grow Your Practice

What Is Oakley Shield Fusion? The New Era Of Prescription Sport Shields

Drs. Glover & Lyerly - March 16, 2026

Eyecare Marketing: How to Build a Strong Brand Patients Remember

4theRecord - March 9, 2026

Dr. Artis Beatty on the Future of Optometry, Private Equity, and Identity

Dr. Darryl Glover - March 2, 2026

Beyond Lead Generation: Mastering Trust and AI Search in Eyecare Marketing (2026)

Drs. Glover & Lyerly - February 23, 2026

OD’ing On Movies: What Merv Gets Right (and Wrong) in Eyecare

Drs. Glover & Lyerly - February 20, 2026

Mastering the Scleral Lens Fit: Dr. Randy Charrier on the Power of the Heidelberg...

Christopher Lievens - February 16, 2026

GLP-1 Ocular Manifestations and NAION Risks in Optometric Practice

Drs. Glover & Lyerly - February 9, 2026

Getting It Right With Scleral Lenses: A PKP Case Using Anterion OCT

Christopher Lievens - February 2, 2026

Navigating the “Dog Days” in Optometry: Lessons on Balance, Burnout, and Being Present

Nadia Afkhami - January 29, 2026

Optometry Trends 2026: New Treatments and Technology Including Stellest, Tryptyr, and Nuance Audio

Drs. Glover & Lyerly - January 26, 2026
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