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Improving Patient Outcomes with Clean Beauty and Dry Eye Management with...

Dry eye management continues to be one of the most important areas in optometry today, impacting nearly every patient who walks into the exam...

Direct OD: Unlocking Recurring Revenue Through Membership Plans for Optometry Practices

Membership plans are not just a trend; they’re a strategic shift in how modern optometry practices operate. In a world where subscription models dominate...

Dr. Jason Compton’s Optometry Career Journey

The optometry career journey of Dr. Jason Compton is anything but ordinary. From growing up in New York’s vibrant neighborhoods to becoming a respected...

Join Team OGS: A Year-Round Giving Model from Optometry Giving Sight

3 Key Takeaways Team OGS offers easy, year-round ways for practices to support sustainable global eyecare, from donation kits and eyewear add-ons to eco-friendly recycling...

LENZ Therapeutics Announces US FDA Approval of VIZZâ„¢ for the Treatment...

VIZZ is the first and only aceclidine-based eye drop approved to improve near vision in adults with presbyopia, a condition impacting approximately 128 million adults...

Say Goodbye to Puffy Eyebags with Eyederm’s Proven Formula | Dr....

Eyederm is reshaping the cosmetic conversation in eye care, offering science-backed solutions for one of the most common aesthetic concerns: under-eye bags. In a recent Defocus Media Podcast episode, Dr. Josh Davidson shared his entrepreneurial journey and clinical insights that led to the creation of the Eyederm Eyebag Reducer. As the mind behind Dry Eye Drink, Hydration Masks, and now Eyederm, Dr. Davidson exemplifies how eye care professionals can innovate in the growing field of ocular aesthetics—making patients feel better and look better with products they can trust.

Reel Eyes Podcast: Where Blockbusters Meet the Exam Lane

Key Takeaways The Reel Eyes Podcast offers a new approach to patient communication by connecting pop culture and eye care topics. Hosted by Dr. Jacobi Cleaver...

How To Build Your Dream Optometric Practice From Zero In 6...

Key Takeaways Dr. David Dada turned a failed warm start into a successful cold-start optometry practice through a blend of clinical excellence, faith, and entrepreneurial...

From Exam Lane to Optical: Mastering the Doctor Optician Handoff

The doctor-optician relationship serves as a critical touchpoint in the continuum of eye care. A seamless collaboration between the optometrist and optician ensures not...

Doctor Optical Handoff Strategies That Transform Patient Experience

Whether you're an awkward OD or a seasoned professional, learning to master the doctor-optical handoff can transform the entire patient experience journey. In today’s fast-paced...