The McGee Group announces new eyewear lineup

Life is Good showcases summer collection of new frames

MARIETTA, GA. – The McGee Group, a family-owned, American eyewear company specializing in the design and manufacturing of eyewear, sunglasses, readers and cases, is pleased to unveil a new collection of frames from Life is Good.

The McGee Group collaborates with well-known lifestyle and apparel brands to develop exclusive, fashionable eyewear lines that best represent those creative partners. This lineup of offerings from Life is Good feature frames that stay true to the brand’s desire to promote optimism and hope through its apparel.

Life is Good is releasing three new women’s optical frames this month, including Arden. Available in Blush, Purple and Teal, Arden has a distinct rectangle shape with angular details on the eye rim. Its beveling at the brow softens the silhouette, creating a more feminine touch.

Keely, available in Green and Blue, has a classic rectangular shape with a spring hinge for additional comfort and flexibility. It features double laminated crystal acetate that creates vivid color palettes and vibrant hue shifts. 

Ophelia, available in White and Burgundy, has a quirky, rounded shape with slight angles and a flat top rim. It features a decorative enameled bridge and an extended endpiece while showcasing color coordinating metal details and acetate temple sleeves for an eclectic style.

Two new men’s frames also are included in the release. Darren, available in Slate and Blue, has a notably thin acetate and profile composition. Designed for simple and easy styling, Darren has a modern, deep square shape, while the blue colorway features a unique triple gradient color shift.

Lamar, featuring a metal front and acetate temples with rivet details, is available in Matte Black and Matte Navy. It has extended endpieces and spring hinges, offering a simple frame with spectacular details.

Nine new children’s frames complete the July lineup, including Banks. Available in Matte Black and Matte Blue, Banks offers a metal temple with an extended acetate sleeve. It features a modern, deep rectangle shape with a matte angular brow with a coordinating pop of color on its rounded temple tips.

Gus, available in Matte Black and Matte Blue, has a versatile, modern square shape for a cool, easy style. It features a matte metal front finish and a pronounced angular bridge, while its crystal acetate extended endpiece features a rivet detail. Jimmy, available in blue and clear, is the youth size of the popular men’s frame, James, and features an easy-to-wear, classic frame shape with comfortable spring hinges and crystal acetate in versatile color palettes.

Lori, available in Matte Black and Matte Purple, offers a traditional rounded rectangle metal rim frame with vibrant interior color for a bright halo effect. The bright and colorful frame with an extended endpiece is finished with coordinating acetate tortoise temples. McKenna, available in Teal, Blush and Purple, is a full acetate frame with rivet details on the front colors. It offers a rounded rectangle frame to complement the best features of every face shape, while the three unique colorways allow customers to pick the frame that best showcases their personality.

Olive, available in Pink Tortoise and Purple Tortoise, has a slightly oversized, modern soft square shape. This fun take on a classic tortoise pattern offers a flattering frame shape available in two diverse colorways with coordinating solid temple tips. Ozzy, available in Blue Fade and Grey, offers a modified rounded rectangle shape with a broad upper rim. Its full acetate frame with gradient details is coupled with a gunmetal rivet décor piece at the corner to complete this classic, modern frame.

Remy, available in Clear and Black, has a strong, modified square shape and crystal acetate rims. Alongside extended temple tips, Remy offers a metal temple with an eccentric ombre gradient for a quirky, fun frame with details that pop. Will, available in Grey Horn, completes the July release list. A recoloring of the beloved bestseller, Will features a deep grey, crystal acetate that boasts a grey-to-blue gradient with a metal end cap and rivet detail on the temples.

ABOUT THE MCGEE GROUP

The McGee Group, celebrating 40-plus years, markets ophthalmic frames, sunwear, reading glasses and cases to all customer groups throughout North America and many international markets including eye care professionals, distributors, large optical chains, mass merchants and department stores. Since its inception in 1976, The McGee Group has gained recognition as a forward-thinking company by merging innovative technology with fashion, offering high quality products, superior marketing support and value-added customer service. The McGee Group represents Vera Bradley, Trina Turk, Mr Turk, Life is Good, Jenny Lynn Eyewear, Badgley Mischka, Ducks Unlimited, XOXO, Totally Rimless, and Argyleculture.

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